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LOS ANGELES — Taylor Swift’s Eras Tour is the primary tour to cross the billion-dollar mark, in keeping with Pollstar’s 2023 year-end charts.

Not solely was Swift’s landmark Eras Tour the No. 1 tour each worldwide and in North America, however she additionally introduced in a whopping $1.04 billion with 4.35 million tickets bought throughout 60 tour dates, the live performance commerce publication discovered.

Pollstar knowledge is pulled from field workplace studies, venue capability estimates, historic Pollstar venue ticket gross sales knowledge, and different undefined analysis, collected from Nov. 17, 2022 to Nov. 15, 2023.

Representatives for the publication didn’t instantly make clear in the event that they adjusted previous tour knowledge to match 2023 inflation in naming Swift the primary to interrupt the billion-dollar threshold.

Pollstar additionally discovered that Swift introduced in roughly $200 million in merch gross sales and her blockbuster movie adaptation of the tour, “Taylor Swift: The Eras Tour,” has reportedly earned roughly $250 million in gross sales, making it the highest-grossing live performance movie of all time.

In line with their estimates, Pollstar predicts a giant 2024 for Swift as effectively. The journal tasks the Eras Tour will as soon as once more attain $1 billion inside their eligibility window, that means Swift is probably going to usher in over $2 billion over the span of the tour.

Worldwide, Swift’s tour was adopted by Beyoncé in second, Bruce Springsteen & The E Road Band in third, Coldplay in fourth, Harry Kinds in fifth, and Morgan Wallen, Ed Sheeran, Pink, The Weeknd and Drake.

In North America, there was an identical high 10: Swift, adopted by Beyoncé, Morgan Wallen, Drake, P!nk, Bruce Springsteen & The E Road Band, Ed Sheeran, George Strait, Karol G, and RBD.

Past the Swift of all of it, 2023 was a landmark 12 months for live performance gross sales: worldwide, the highest 100 excursions of the 12 months noticed a 46% leap from final 12 months, bringing in $9.17 billion in comparison with 2022’s $6.28 billion.

In North America, that quantity jumped from $4.77 billion final 12 months to $6.63 billion.

Earlier this week, Swift was named Time Journal’s Individual of the 12 months. Final month, Apple Music named her its artist of the 12 months; Spotify revealed she was 2023’s most-streamed artist globally, raking in additional than 26.1 billion streams since Jan. 1 and beating Unhealthy Bunny’s three-year document.



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